John Digles Returns To MWW As Executive Vice President And General Manager Of Agency’s Chicago Office
Former CMO and Edelman SVP Brings Senior Level Expertise in Global Marketing, Brand Planning and Content Strategy
CHICAGO – July 12, 2012 – MWW (www.mww.com), one of the top ten global independent public relations firms, announced today that John Digles has rejoined MWW as executive vice president and general manager of the firm’s Chicago office. Digles, an accomplished marketing and communications executive, brings both agency and client-side experience working with companies from entrepreneurial ventures to global brands.
Digles rejoins MWW from Edelman, where he led consumer marketing teams for a number of clients in consumer technology, mobile, and wine and spirits. Prior to Edelman, Digles served as chief marketing officer for health and wellness company XANGO where he led marketing and sales growth in more than 30 international markets. As XANGO CMO, Digles created the first social content sharing site in direct sales and negotiated the first jersey-front sponsorship in North American professional sports.
“I’ve known John personally and professionally for over 15 years and he is a tremendous talent. He’s a highly-creative strategist who has delivered big, breakthrough ideas and business growth throughout his career,” said Michael W. Kempner, founder and chief executive officer of MWW. “We’re thrilled to have John back on the team. He is a proven leader with global experience and outstanding content creation credentials. John is a great asset to MWW and our clients across all of our offices nationwide.”
Digles was with MWW for nearly a decade and played a lead role in establishing the firm’s Midwest presence. During his tenure, John won several industry awards and was the architect of MWW’s practice marketing health and wellness brands. Digles is also an award-winning filmmaker who founded his own production company and produced a feature film and documentary that earned critical notice including the Sundance Film Festival.
MWW is one of the nation’s top mid-sized public relations firms and one of the ten largest independent global agencies. The company is industry-recognized for its work in consumer lifestyle marketing, digital marketing and social media, corporate communications, public affairs and government relations, consumer technology, healthcare and visual branding.
Through its “Network PR” approach, MWW helps its clients re-architect the conversation surrounding their brands to increase trust and relevance and drive action among key stakeholders. Among its numerous awards for client work, the agency has been recognized as 2011 “Midsize Agency of the Year” and 2010 “Strategic PR Agency of the Year” by the Holmes Report and has received accolades from PR News for “Team of the Year,” “Digital Firm of the Year” and “Top Places to Work in PR.”