Former CNN and CNBC Producer Leverages Industry Experience to Provide Media Training and Major National Placements for MWW Clients

NEW YORK – November 29, 2011 – MWW Group (www.mww.com), one of the top ten global independent public relations firms, announced today that Leslie Linton has been promoted to senior vice president in the agency’s media strategies practice.  A 25-year veteran of broadcast news, Linton has been with MWW Group since 2005, leveraging her deep industry contacts and keen news judgment to garner major national placements for a range of clients across the firm’s consumer marketing, corporate communications, public affairs, consumer technology and healthcare practices. Linton also leads MWW’s media training services, providing strategic counsel to help executives deliver clearer messages for media interviews and speaking opportunities.

“In this split-second news cycle, media strategy is all about getting out ahead of a story before anyone else can tell it for you.  Leslie helps ensure our clients’ communications strategies continue to evolve to the ever-changing media landsape, keeping them relevant and a step ahead of the game,” said Michael W. Kempner, president and CEO of MWW Group. “Leslie is a very important member of our media strategies practice – her razor sharp instincts and deep industry knowledge has helped prepare executives across a wide range of industries to tell that story with clarity and confidence.”

MWW Group’s media strategies practice leads the industry in helping clients navigate the new media landscape. Whether a client’s business objectives are best served by penetrating national business, traditional broadcast or viral communities, MWW Group shapes strategies across all channels to build trust and credibility with key media influencers that enable clients to matter more than the competition.

Prior to joining MWW, Linton was a senior-level network television producer at CNN, CNBC, and NBC. Linton has received numerous industry accolades including the George Foster Peabody Broadcast award for live stock market coverage.  She is a graduate of American University in Washington, DC and holds a degree in broadcast journalism.

About MWW Group

MWW Group is one of the nation’s top mid-sized public relations firms and one of the ten largest independent global agencies. The company is industry-recognized for its work in consumer lifestyle marketing, digital marketing and social media, corporate communications, public affairs and government relations, consumer technology, healthcare and visual branding.

Through its “Network PR” approach, MWW Group helps its clients re-architect the conversation surrounding their brands to increase trust and relevance and drive action among key stakeholders.  Among its numerous awards for client work, the agency has been recognized as 2011 “Midsize Agency of the Year” and 2010 “Strategic PR Agency of the Year” by the Holmes Report and has received accolades from PR News for “Team of the Year,” “Digital Firm of the Year” and “Top Places to Work in PR.”

To learn more about MWW Group, visit www.mww.com, Facebook, Twitter and LinkedIn.

Winkler Advances within Firm’s Consumer Packaged Goods
and Food and Restaurant Practices

EAST RUTHERFORD, N.J. – November 29, 2011 – MWW Group (www.mww.com), one of the top ten global independent public relations firms, announced today that Lindsey Winkler has been promoted to vice president, consumer lifestyle marketing.  Winkler, who joined MWW Group nearly eight years ago, has proven herself as a key member of the firm’s industry-recognized consumer packaged goods and food and restaurant practice areas. 

MWW Group’s award-winning consumer lifestyle marketing practice is comprised of creative, strategic communication experts who serve clients across a variety of industries, including consumer packaged goods, food and restaurant, fitness and health, and consumer technology.  Winkler’s areas of expertise include integrated marketing communications, digital marketing, strategic media relations, event planning and management, and experiential marketing. 

“Eight years ago, we saw something exceptional in Lindsey, and she’s proven us right every day since by crafting programs that spark consumer awareness and drive sales at the retail level,” said Alissa Blate, MWW executive vice president and global consumer marketing practice leader.  “We’re so pleased she continues to grow her career here at MWW Group.”

Winkler has helped develop and implement communications initiatives for such major national brands as Sara Lee Corporation and its Ball Park Franks, Jimmy Dean and Hillshire Farm brands, Nutrisystem, Gold’s Gym International, Bally Total Fitness, and The Palm Restaurant Group, among others. 

She holds a bachelor’s degree from Ramapo College of New Jersey. 

About MWW Group

MWW Group is one of the nation’s top mid-sized public relations firms and one of the ten largest independent global agencies. The company is industry-recognized for its work in consumer lifestyle marketing, digital marketing and social media, corporate communications, public affairs and government relations, consumer technology, healthcare and visual branding. 

Through its “Network PR” approach, MWW Group helps its clients re-architect the conversation surrounding their brands to increase trust and relevance and drive action among key stakeholders.  Among its numerous awards for client work, the agency has been recognized as 2011 “Midsize Agency of the Year” and 2010 “Strategic PR Agency of the Year” by the Holmes Report and has received accolades from PR News for “Team of the Year,” “Digital Firm of the Year” and “Top Places to Work in PR.” 

To learn more about MWW Group, visit www.mww.com, Facebook, Twitter and LinkedIn.

We take pride in our work and it has been an honor to see it selected as some of the best in the industry. Most recently, the MarCom Awards awarded MWW Group with four Platinum MarCom Awards! The MarCom Awards honor excellence and recognize the creativity, hard work and generosity of marketing and communication professionals.

The following projects have been selected as winners:

Platinum:

• Breaking Through the Noise at SXSW with Nikon
  Category: Special Event

• Putting the Media Muscle Back into Gold’s Gym
  Category: Publicity Campaign

• Remaking Jimmy Dean from a Sausage Brand into a Breakfast Brand
  Category: Communications/PR Plan
  Category: Branding Refresh

Honorable Mention:

• Network for Teaching Entrpreneurship: Bridging the Educational Challenges of Tomorrow Through Entrepreneurship Education
  Category: Publicity Campaign

Former Sr. Policy Director for Governor Jon Corzine and Chief of Staff for MF Global Will Bridge Finance, Government, and Academia

NEW YORK – November 16, 2011 – MWW Group (www.mww.com), one of the top ten global independent public relations firms, announced today that Josh Zeitz has joined the agency as senior vice president, corporate affairs. In this role, he will provide strategic counsel and crisis management for the firm’s corporate and public affairs clients.

Zeitz brings 18 years of experience in finance, government, and academia to MWW Group. Most recently, Zeitz served as chief of staff at MF Global, where he handled the personal and political affairs for former New Jersey Governor Jon Corzine and worked closely with the corporate communications team on executive speeches, media relations and corporate rebranding. Prior to MF Global, Zeitz served as Sr. Policy Director and Transition Director for Governor Jon Corzine’s administration. Zeitz has also published several books and lectured in American history at Harvard, Princeton, and Cambridge University.

“Josh is uniquely positioned at the intersection of politics, finance, and academia, providing an incredibly important perspective on the global and domestic issues facing corporations today,” said Michael W. Kempner, President and CEO of MWW Group. “His ability to blend intellectual thought and historical context with practical, strategic application will be a valuable asset to our clients as they navigate the volatile markets and political climate to engage stakeholders in meaningful ways.”

MWW Group’s Corporate Affairs practice develops multiplatform strategies and market-based solutions to help corporate clients address domestic and global issues and connect with stakeholders across corporate, government, and nonprofit sectors.

A New Jersey native, Zeitz received his undergraduate degree from Swarthmore College and earned his Masters and PhD in the History Department at Brown University.

About MWW Group

MWW Group is one of the nation’s top mid-sized public relations firms and one of the ten largest independent global agencies. The company is industry-recognized for its work in consumer lifestyle marketing, digital marketing and social media, corporate communications, public affairs and government relations, consumer technology, healthcare and visual branding.

Through its “Network PR” approach, MWW Group helps its clients re-architect the conversation surrounding their brands to increase trust and relevance and drive action among key stakeholders.  Among its numerous awards for client work, the agency has been recognized as 2011 “Midsize Agency of the Year” and 2010 “Strategic PR Agency of the Year” by the Holmes Report and has received accolades from PR News for “Team of the Year,” “Digital Firm of the Year” and “Top Places to Work in PR.”

To learn more about MWW Group, visit www.mww.com, Facebook, Twitter and LinkedIn.

We are thrilled to announce Marilyn Thompson, Executive Vice President, has been named the winner of the “Lifetime Achievement Award” in the 8th Annual Stevie Awards for Women in Business. The Stevie Awards for Women in Business are the world’s premier awards for women executives, entrepreneurs, and the organizations they run.

Marilyn is an integral part of the MWW team and has 42 years of continuous professional experience specializing in the representation of health and education interests, state and local governments, and financial services and corporate entities. As the Executive Vice President of MWW Government Relations and General Manager, Marilyn is responsible for personally overseeing all congressional and legislative activity, including client-specific legislative, federal funding and grant objectives and agendas.  Her career includes long government relations and Washington experience representing the State of New Jersey and three of its Governors, as well as local governments and both corporate and non-profit interests in appropriations, budget, tax, technology, and infrastructure development.

 Congratulations, Marilyn!